Omint launches e-book with tips for hiring a business health plan

 Omint launches e-book with tips for hiring a business health plan

A recent survey by Ibope acknowledged that having a health plan is that the 3rd biggest desire of Brazilians, behind education and housing alone. For 97% of Brazilians, insurance may be a highly clincher when taking employment. In all, the offer of this benefit was considered “very important” for quite 80% of these consulted to make a decision between one job or another.


Considering this scenario, so as to support brokers and HR managers in their deciding, Omint administered an in-depth curation with research and referenced market information, gathered in an e-book that presents 10 essential tips for hiring an insurance plan. corporate health. the entire file is out there for download at the link .


The material represents a valuable input for brokers, supporting them in consultative selling through information which will help them to propose products and solutions that are in accordance with the requirements of every client or prospect. In turn, HR managers themselves also will be ready to download and consult content that, with the support of a professional broker, will help them in choosing the simplest benefit for his or her company.


“During our conversations with both sales partners and HRs, we found that, when closing deals, there are variety of doubts about the simplest choice for an honest health plan. so as to support this decision-making, we've created robust material with precious tips that generate value for both parties ”, says Omint's Commercial and Marketing director, Cícero Barreto. “For the broker who positions himself as a consultant among his clients and prospects, this e-book reinforces his arguments and contributes to a uniform 'moment of truth'. For HRs, this is often a crucial support that helps them to get tangible value to the management of their company, collaborating in attracting and retaining the simplest talents within the market and in evaluating everything that basically matters when hiring a relevant benefit just like the health plan ”,

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